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David Baird – Vice President of Research Operations, Coleman Insights

“I’ve worked with Michael and the team at Hooks Unlimited for nearly 15 years. They know the hook not only has to sound great, but it also has to be the right hook, test after test. Their attention to detail is impeccable. They’ve supplied us with thousands of music montages for our Plan Developers, millions of hooks on CDs for our FACTSM Strategic Music Tests. So it only made sense that we called Hooks Unlimited first, we when wanted to stream MP3 hooks for our FACT360SM online music tests. I wouldn’t trust anyone else with our research projects.”

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